The Packing District: What's new at Orlando development rising on historic land

Developers have been breathing new life into a century-old neighborhood in Orange County. 

The Packing District, which is located just west of Orlando's College Park neighborhood, was once part of the massive landholdings of Dr. Phillip Phillips, a successful business executive and citrus grower who acquired a lot of property throughout Orange County in the early part of the last century.

Dr. Phillips Charities District, a funding organization that continues the philanthropic work of the late Dr. Phillips, is spearheading the new project. Kevin Robinson is the CEO. 

The $700 million project was first announced in 2018. The intent was to salvage historic buildings for new uses and combine them with new residential and retail developments. The city said it would redesign streets in the area to become more pedestrian and bike-friendly. 

By the numbers:

  • 202 acres of land in the City of Orlando
  • 97 acres of land currently industrial/commercial to be converted to mixed-use and residential
  • 105 acres of dedicated regional park space, including a 40-acre urban farm
  • 3,500 units of projected residential units
  • 1 million square feet of projected retail and office space

Several residential and retail developments have either opened or broken ground in the six years since the massive project was announced.  Below are some of the completed projects and those that are in the works.

The Cannery at The Packing District apartments

Orlando's Packing District

In 2022, San Antonio-based developer Embrey opened The Cannery at The Packing District, which offers studio, one-, two-, and three-bedroom apartments, a rooftop amenity deck, a resort-style pool, and a 3,000-square-foot on-site fitness center. 

Credit: Embrey

The Grove Park 

The City Beautiful’s new 66-acre green space and recreational area, The Grove Park, is officially open and ready for the public.

Located off of Princeton Street and John Young Parkway, the park features 1.5 miles of trail for biking, jogging, and walking along a lake, wetlands area, and outdoor pavilion.

Named for the citrus industry that once claimed the space for packaging, the park will now connect neighborhoods like Rosemont, College Park, Mercy Drive, and Spring Lake. The park can be used for picnics, festivals, and concerts.

Orlando Tennis Centre

Orlando Tennis Centre [Credit: City of Orlando]

Next to The Grove Park is the home of the new Orlando Tennis Centre with 17 lighted courts – four of which can be adapted for pickleball. The 4,000-square-foot building has a clubhouse, lockers, showers, a meeting space, and a pro shop. 

Orlando Tennis Centre [Credit: City of Orlando]

All the land was donated by Dr. Phillips Charities to the city as part of the development of The Packing District, which includes housing, businesses, and roadways."

Leonard & Marjorie Williams Family YMCA

Leonard & Marjorie Williams Family YMCA [Credit: Dr. Phillips Charities]

In March 2023, the Leonard & Marjorie Williams Family YMCA opened to the public. The 33,000-square-foot state-of-the-art facility located south of Princeton Ave., just east of John Young Parkway, utilizes high-end wellness technology, has a boutique fitness studio, and provides services for all generations to enjoy.

Iconic juice stand replica opens

Orlando's Packing District

In early 2024, after two years of construction, a replica of an iconic juice stand that once sat on the same property opened to the public. It sits at the corner of Princeton and Orange Blossom Trail. 

Orlando's Packing District

 Popular local businesses, Foxtail Coffee Co., Kelly’s Homemade Ice Cream, and Ravenous Pig Brewery, operate at the stand where guests can find some of their sought-after menu items.

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Orlando's Packing District

The 1,800-square-foot juice stand is nearly identical to the one from the early Dr. Phillips citrus operations and will serve as a landmark to The Packing District and pay homage to the area's historic citrus district. 

Citron at The Packing District 

Orlando's Packing District

In 2022, developer Embrey closed on purchasing a 4-acre site located at the southwest corner of Princeton Avenue and Orange Blossom Trail. Citron at The Packing District is Embrey’s second residential development in the unique mixed-use community being developed by Dr. Phillips Charities. 

Credit: Embrey 

Citron at The Packing District will be 345 units, with the clubhouse and first units available for leasing in mid-2024, and final completion is expected in the spring of 2025.

Publix at The Packing District Groves at College Park

Orlando's Packing District

Publix is nearing the completion of a 27,512-square-foot supermarket space in the Packing District, located at the northeast corner of Princeton Street and Orange Blossom Trail.

The supermarket sits in a shopping center branded Groves at College Park and is in the exact location of the original Dr. Phillips packing house. The store will feature traditional grocery, dairy, and frozen food departments along with a full-service bakery, deli, pharmacy, seafood, meat, and fresh produce department. 

The opening date is March 14, 2024, according to Publix.

The Brix at The Packing District luxury townhomes

Credit: Toll Brothers

The Brix at The Packing District is a community of 3-story, luxury townhomes near the new Orlando Tennis Centre and YMCA Family Center. The developer behind the project, Toll Brothers, said the 135 townhomes will include a dog park and green space between select buildings with a park-like setting.

Credit: Toll Brothers

The development will be within walking distance of the YMCA, Farmer's Market, Food Hall, Juice Stand, Publix, Orlando Tennis Center, Amphitheater, 4Roots Farm, and an open space park area.

Credit: Toll Brothers

The Brix at The Packing District townhomes start at $541,127, according to Toll Brothers.

The Great Southern Box Company Food Hall

The Packing District Food Hall [Credit: Dr. Phillips Charities]

Dr. Phillips Charities said a 17,300-square-foot food hall is planned in the historic Southern Box building near the corner of Orange Blossom Trail and Princeton Street. The Packing District Food Hall is expected to house 11 vendors, representing a diverse food offering focusing on immigrant cuisine. It will also have a 5,254-square-foot event space. 

Known as "The Great Southern Box Company Food Hall," the first three vendors were announced in the spring of 2024. Described as a "diverse offering of food with a focus on immigrant cuisine," the vendors include Kayos Jamaican Grill, A Lo Cubano Kitchen by Sweet Baby Girl Co. (IG | FB ), and PokéFin (IG | FB)

The Packing District Food Hall [Credit: Dr. Phillips Charities]

The Packing District Food Hall [Credit Dr. Phillips Charities]

The Packing District Food Hall [Credit Dr. Phillips Charities]

The Packing District Food Hall [Credit Dr. Phillips Charities]

The Packing District Food Hall [Credit Dr. Phillips Charities]